Our Team
About Michelle Myers, A Little Extra
As the name implies A Little Extra is a boutique PR and special events company offering “a little extra” in professionalism, personalised service, attention to detail, creativity and special effort.
At just 155cms, Michelle Myers is literally a little extra who has lived and breathed PR for 30 years.
Michelle began specialising in media promotions and publicity early in her career. After starting out as a journalist for B&T Marketing, Advertising & Media Weekly, she went on to join radio 2KA in time for its move from Katoomba and launch into Western Sydney and then later, was employed by 2GB to launch a major new format.
Michelle then broadened her experience working in PR management roles for several major companies – Max Factor, National Panasonic Australia and CEL Home Video. During this time Michelle was responsible for maintaining and building each company’s public profile by undertaking both corporate and product publicity, organising and promoting major product launches, identifying sponsorship opportunities and nurturing investment in a range of national sporting events, major exhibitions and conferences.
Later Michelle joined Grace Bros/Myer as Company Special Events Manager where she was responsible for developing and implementing all special events from seasonal promotions to generating exciting events to support major merchandising promotions.
In 1989, Michelle opened the doors to A Little Extra offering creative writing services, special events and publicity to a wide range of companies. As A Little Extra prides itself on personal service, Michelle has chosen to have only a limited number of clients. This way she can service each one personally, supported by her close team of highly qualified professionals.
Meet the team…
Christine Stani – Fifteen + years consulting with the company has made Christine a big part of A Little Extra. She boasts 20 years industry experience having previously worked for Swarovski, Elizabeth Arden, Goldwell and Mills & Boon. She is appreciated by clients and media alike, for going above and beyond expectation with her “can do” approach and willingness to always do so much more than a little extra.
Vanessa Strangio – In her eighth year with the team, she is a favourite among clients. On her first solo campaign, she secured 65 interviews for the three day visit of the world’s foremost Monopoly expert who was astounded by the media interest she garnered, stating that it was unequalled in any other country he had visited.